Senior Marketing Manager - Financial Services, Life Sciences, and Public Services

About us

We believe in the power of ingenuity to build a positive human future. 

As strategies, technologies, and innovation collide, we create opportunity from complexity.

Our diverse teams of experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.

We are over 4,000 strategists, innovators, designers, consultants, digital experts, scientists, engineers, and technologists. And we have deep expertise in consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport. 

Our teams operate globally from offices across the UK, Ireland, US, Nordics, and Netherlands.

PA. Bringing Ingenuity to Life.

Job Description

This is an exciting opportunity for a versatile and proactive marketing manager to support PA’s global sectors - Financial Services, Life Sciences, and Public Services - and to help deliver high impact marketing activity across our Nordics region (Denmark, Norway and Sweden). 

Based in Denmark and sitting within our global marketing organisation, you will work closely with sector marketing leads, regional leadership, subject matter experts and our in house creative, digital and PR teams to activate compelling campaigns that grow our presence, strengthen client relationships, and elevate PA’s brand across the Nordics. 

This includes shaping local execution of global priorities, tailoring campaigns to regional audiences, and helping amplify the profiles of key leaders in the region - driving both awareness and commercial impact.

We’re looking for a curious, resilient marketer with excellent stakeholder skills and strong commercial instincts -someone who thrives in a professional services environment, can navigate complex organisations, and is energised by the opportunity to build a brand in a growing region.

Responsibilities include 

Strategy & Planning  

• Contribute to the development of global sector marketing strategies by sharing insights from local business priorities, client needs, and key relationships. 

• Identify and shape sector‑specific marketing opportunities across Financial Services, Life Sciences, and Public Services, translating global priorities into impactful regional plans. 

Integrated Campaign Delivery  

• Localise and execute integrated campaigns across events, digital channels, PR, social media, and partnerships - ensuring global messaging resonates with Nordics audiences.

• Shape and adapt compelling points of view with sector experts to ensure relevance in the Nordics market. 

• Support the creation of buyer journeys and campaign workflows tailored to Nordics audiences. 

• Collaborate with digital and content teams to develop and activate compelling sector-led and regionally relevant content across web, social, email and paid channels. 

Brand Building & Regional Profile  

• Strengthen PA’s brand presence across Denmark, Norway and Sweden, ensuring all marketing activity aligns with PA’s purpose and values. 

• Build and execute visibility strategies for key leaders in the region (e.g., thought leadership, speaking opportunities, social amplification, media engagement). 

• Act as a trusted marketing advisor to sector leaders and regional stakeholders, ensuring alignment with global brand and marketing best practice. 

Marketing Operations  

• Manage marketing budgets, reporting and KPIs for campaign activity, contributing to global marketing performance tracking.

• Contribute to CRM accuracy, audience development and performance reporting to support account-based marketing and regional pipeline growth. 

• Track, measure and optimise campaign performance, using insights to refine future activity. 

Client & Stakeholder Engagement 

• Shape and execute impactful client events and executive roundtables that deepen relationships, showcase PA’s expertise, and support priority account growth. 

• Support priority account and client development activities through targeted, issueled marketing.

• Build strong internal networks across sector teams, country leadership, and wider global marketing functions to ensure alignment and maximise impact.

Qualifications

To succeed in this role, we believe you have:

• Minimum 4 - 6 years’ experience in B2B marketing within professional services, consulting, or a related sector.

• Strong experience delivering integrated campaigns across digital, events, PR and content. 

• Proactive, highly organised, detail‑oriented, and able to manage multiple deadlines while working collaboratively. 

• Strong team player with the ability to build relationships across all levels. 

• Creative and analytical approach, with interest in testing new ideas and improving performance.

• Excellent stakeholder management skills and confidence working across multiple teams and seniority levels.

• Fluent in Danish and English, both written and spoken. 

Experience in Financial Services, Life Sciences or Public Services is a plus - but not required.

Additional Information

What you’ll experience with us 

At PA, we care deeply about creating an environment where people can thrive - both professionally and personally. 

You can expect: 

• A people-first culture 
  Where collaboration, trust and wellbeing are genuinely prioritised - not just talked about 

• A strong sense of team 
  Supportive colleagues who celebrate wins together and step in for each other when needed 

• An inspiring workspace in Nordhavn 
  Close to metro and the water - where some start the day with a morning swim, and lunch is enjoyed with views from the 12th floor 

• Room to grow and shape your role 
  You’ll have real ownership and the opportunity to influence how marketing is done in a growing region 

• A culture of curiosity and learning 
  Where new ideas are welcomed, tested and continuously improved 

Inclusion & Diversity

We believe that diversity makes us a stronger firm and look to employ people with different ideas, styles and skill sets. This diversity stimulates a rich, creative environment - one in which our people develop, and our clients enjoy enduring results. We’re committed to recruiting, promoting and rewarding our people solely based on their ability to contribute to PA’s goals, without regard to their sex, race, disability, religion, national origin, ethnicity, sexual orientation, age or marital status.

Should you need any adjustments to the recruitment process, at either application or interview, please contact us on Se e-mailadresse på jobs.smartrecruiters.com

Apply today by completing our online application

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