Copywriter

🌏 Mission: At Too Good To Go, we have an ambitious mission: to inspire and empower everyone to fight food waste together. More than 1/3 of all food produced in the world is wasted, which has a huge impact on our planet - 10% of greenhouse gas emissions, to be exact. 🌱Company: Too Good To Go operates the world's largest marketplace for surplus food, where we connect food businesses with consumers who can buy and enjoy it at 50 %+ off retail value. Alongside our app, we create educational tools, operate an end-to-end surplus food management solution, and influence legislation to help reduce food waste. 📈 Scale: We’re growing fast: Our community of 133 million registered users and 261,000+ active partners across 20 countries, have together already saved 517+ million meals from going to waste - avoiding over 1.4M tonnes of CO2e from entering the Earth’s atmosphere! ⭐️ Impact: We are a certified B Corp social impact company. Too Good To Go was named in Fast Company's list of the World's Most Innovative Companies and World Changing Ideas. We are also honoured to be included in TIME’s 100 Most Influential Companies. We are now looking for an exceptional Copywriter to join the global superstar team at Too Good To Go in Copenhagen. Please note that this role follows a hybrid model, requiring four (4) days in the office.Your mission Too Good To Go is a brand with a clear mission and a big ambition. Making it land - consistently, across 20 markets, every team, every touchpoint - is the key part. That's your job. As a Copywriter, you will use your outstanding writing skills to communicate Too Good To Go’s mission, brand and products to our consumers and businesses across numerous channels. You will bring energy and clarity to the user experience to drive engagement and help us make a huge impact in the fight against food waste. Embracing Too Good To Go’s tone of voice, you’ll be a brand guardian and work in close collaboration with colleagues across Marketing, in particular those in design, UI/UX and CRM. Your role:

• Write and edit clear, persuasive copy within a defined brand tone of voice across multiple channels.
• Interpret creative briefs to develop and execute creative concepts.
• Collaborate closely with the Creative and Digital teams to build performance-driven copy that is both creative and effective.
• Improve, develop and strengthen our global brand through outstanding copywriting.
• Ensure all copy outputs are aligned with our brand tone of voice, maintaining quality and consistency across all assets.
• Adopt and embed innovative creative technologies, such as AI-driven workflows, to elevate our ideation and sharpen our commitment to creative excellence.

What we’re looking for:

• Native-level English with impeccable grammar, a sharp editorial eye, and a proven ability to write highly engaging, persuasive copy.
• A strong track record of crafting cohesive copy across diverse touchpoints. You know how to adapt your voice seamlessly for OOH, digital ads, social, CRM, web UX, and offline activations while maintaining a unified brand identity.
• Substantial professional copywriting experience, backed by a strong portfolio of multi-channel work. Agency background is highly desirable.
• A highly conceptual thinker who pairs big-picture creativity with meticulous attention to detail.
• A strong grasp of emerging trends, digital culture, and industry developments within the creative and sustainability space.
• Agile and organized; you excel in a fast-paced setting, comfortably managing and executing multiple projects simultaneously without losing momentum.
• International experience either working in a global role or you have spent time working abroad is highly beneficial.

Our values:

• We win together: Food waste is a big beast to fight. We believe in a #oneteam.
• We raise the bar: We always push for more. We work smart, smash barriers and elevate one another.
• We keep it simple: Our ambitions are bold but our solutions are simple.
• We build a legacy: We’re proud of the change we’re driving.
• We care: We always look out for each other. Caring is also about the way we do business. We do the right thing.

What we offer:

• A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role.
• Working alongside an international community of users, partners and 1,350+ colleagues across 21 countries that are on the same important mission.
• Personal and professional development opportunities in a fast-paced scale-up environment.
• An inclusive company culture where you can bring your authentic self to work.
• A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care to offer.

Benefits

• Flexible Work & Time Off
• Enjoy hybrid working from our great officesExtra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leaveHealth insurance and pension plans (subject to country of employment).Additional days off for significant life events
• Connection & Community
• Regular social events like summer and winter partiesCoffee, snacks and fully-equipped kitchensGet to know our community with a monthly free Surprise BagPaid volunteer time through our Shareback volunteering programmeWomen in the Workplace, P.R.I.D.E., People of Colour and Functionally Diverse Employee Resource Groups

What to expect from our hiring process:

• Step 1: 30-minute video interview with a member of the Talent Acquisition team. We’ll share more about the role and opportunities ahead, while also getting to know you and making sure it feels like the right fit on both sides.
• Step 2: 30-minute interview with the Hiring Manager. A deeper dive into your background, day-to-day expertise, and what you are looking for in your next role.
• Step 3: Case Study Assessment. You'll complete a role-related task in your own time to showcase your approach and skills.
• Step 4: 60-minute final panel interview and case study presentation. You will present your task back to members of our Brand & Creative Leadership team followed by a Q&A session about your experience.

How to apply:

• We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go.
• Submit your CV, Portfolio and Cover letter in English.
• Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging.

#LI-LO1

A Movement for Everyone We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong. We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know.